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 Better Business Act 

Developing the brand identity for a B-Corp initiative designed around changing the way businesses contribute towards society.

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B-Corp's Better Business Act aims to bring together a broad and growing coalition of leaders from across all sectors and all regions of the UK, asking for the government’s leadership to help deliver this new contract between business and society.

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id, alongside freuds delivered strategic messaging and created the visual identity and accompanying materials for the BBA. This included branding guidelines, social media templates and a series of one-pager brochures outlining their objectives.

The world needs business at its best.

The time to act is now.


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