Ray Incident 

Brand identity, illustration and content for a concept album that acts as the experimental counterpunch to mainstream music.

id worked alongside freuds, independent artists and Ray Incident's team on the exciting release of his latest album, The Voyager Symphony. Inspired by the NASA Voyager’s program’s recent anniversary, the album takes listeners on a journey to explore the cosmos of space, time, and man’s place within it.

id brought to life the concept inspired by synths and space, surprise and changing direction. The result is a striking series of hand-drawn illustrations which reflect the unnerving, atmospheric theme of the album.

We also created assets for the digital activation of the launch, from website takeovers and banners to a social rollout featuring feed posts and reels. You can discover more about this, plus Ray's wider catalogue on his website.

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