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 Trees for Jane 

Brand identity, web design and content for one of the most important issues facing humanity today.

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Jane Goodall, Founder of the Jane Goodall Institute and UN Messenger of Peace, is on a mission to give our planet a new reason for hope, with Trees for Jane.

The project aims to help protect, restore and plant trees that will make a real difference to our climate, while creating a better world for all living creatures.

id created a visual identity for the project, which includes logo, typography & a verdant colour palette used across their website and social channels.

A large part of this identity are illustrations taken from the opening animation, as seen above, created by our partners at @atomized_studios.

The climate crisis is affecting all life on earth. But each one of us can make a difference. We can all be part of the solution.


By protecting, restoring, and planting trees, we can help save our climate while creating a better world for all living creatures. Visit Trees for Jane to learn more.

More work

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