Jane Goodall, Founder of the Jane Goodall Institute and UN Messenger of Peace, is on a mission to give our planet a new reason for hope, with Trees for Jane.
The project aims to help protect, restore and plant trees that will make a real difference to our climate, while creating a better world for all living creatures.
id created a visual identity for the project, which includes logo, typography & a verdant colour palette used across their website and social channels.
A large part of this identity are illustrations taken from the opening animation, as seen above, created by our partners at @atomized_studios.
The climate crisis is affecting all life on earth. But each one of us can make a difference. We can all be part of the solution.
By protecting, restoring, and planting trees, we can help save our climate while creating a better world for all living creatures. Visit Trees for Jane to learn more.